Use Hyperfocus to Set Your Business Up For Success

Most first-time entrepreneurs have a pretty good idea of the type of business they want to start. Perhaps they like what they do for a living, but know they could run a better company, or perhaps they are just tired of working so hard to line someone else’s pocket. Maybe they have a hobby they’ve been doing for years and believe they could make a go of sharing that passion with others. In either case, these would-be entrepreneurs generally have a good grasp of the basic operations of the business. Unfortunately, the operations are only half the battle.
Every business, no matter what type or industry, must rely on business fundamentals to stay afloat. Good marketing, solid financial management, strategic planning, and other business skills make the difference between the startups that fold up the tent and those that thrive. The difficulty for many entrepreneurs is figuring out how to …

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